:root{color-scheme:light;--red:#d7332e;--ink:#242323;--muted:#666362;--line:#d8d4d2;--shade:#f5f3f2;font-family:Arial,Helvetica,sans-serif;text-rendering:optimizeLegibility;-webkit-font-smoothing:antialiased}
*{box-sizing:border-box}html{scroll-behavior:smooth}body{margin:0;background:#fff;color:var(--ink)}img{display:block;max-width:100%}a{color:inherit}::selection{background:var(--red);color:#fff}.wrap{width:min(100% - 64px,1160px);margin-inline:auto}.skip-link{position:absolute;top:-60px;left:16px;z-index:20;padding:10px 14px;background:#fff;border:1px solid var(--red)}.skip-link:focus{top:12px}:focus-visible{outline:2px solid var(--red);outline-offset:4px}
.site-header{border-bottom:1px solid var(--line)}.header-inner{display:flex;align-items:center;justify-content:space-between;gap:28px;min-height:74px}.wordmark{text-decoration:none;color:var(--red);font-family:'Arial Narrow','Liberation Sans Narrow',Arial,sans-serif;font-size:17px;font-weight:900;font-stretch:condensed;letter-spacing:-.035em;white-space:nowrap}.wordmark-arrow{font-weight:400;padding-inline:3px}.site-nav{display:flex;gap:clamp(14px,2.5vw,34px)}.site-nav a{text-decoration:none;font-size:12px;font-weight:700;white-space:nowrap}.site-nav a:hover,.site-nav a:focus-visible{color:var(--red)}
.hero{display:grid;grid-template-columns:1.02fr .98fr;align-items:center;gap:clamp(30px,5vw,80px);min-height:620px;padding-block:60px 75px}.hero-copy{max-width:600px}.eyebrow,.section-kicker{margin:0 0 24px;color:var(--red);font-size:11px;font-weight:800;letter-spacing:.1em;text-transform:uppercase}.eyebrow{display:flex;align-items:center;gap:11px}.eyebrow-line{width:35px;height:1px;background:var(--red)}h1,h2,h3,p{overflow-wrap:break-word}h1,h2,.retail-card strong{font-family:'Arial Narrow','Liberation Sans Narrow',Impact,Arial,sans-serif;font-stretch:condensed;text-transform:uppercase}h1{display:flex;flex-direction:column;align-items:flex-start;margin:0;color:var(--red);font-size:clamp(62px,6.4vw,96px);font-weight:900;letter-spacing:-.062em;line-height:.91}h1 span{margin-left:clamp(25px,3vw,48px)}h1 em{margin-top:6px;font-style:normal}.hero-subtitle{max-width:480px;margin:30px 0 0;font-size:clamp(19px,2vw,25px);line-height:1.26;font-weight:800}.hero-lead{max-width:550px;margin:22px 0 0;color:var(--muted);font-size:15px;line-height:1.72}.hero-meta{display:flex;flex-wrap:wrap;align-items:center;gap:9px;margin-top:28px;padding-top:18px;border-top:1px solid var(--red);font-size:12px;font-weight:700}.hero-art{margin:0}.hero-art img{width:100%;height:auto;aspect-ratio:1;object-fit:cover}
.site-title{display:block;margin:0;font-size:inherit;font-weight:inherit;letter-spacing:normal;line-height:1}
.hero{grid-template-columns:minmax(0,55%) minmax(0,45%);gap:0;min-height:660px;padding-block:35px 45px;isolation:isolate;overflow:hidden}.hero-copy{position:relative;z-index:2;max-width:640px;min-width:0}.hero-statement{max-width:640px;margin:0;color:var(--red);font-size:clamp(48px,5.3vw,72px);font-weight:900;line-height:.98;letter-spacing:-.06em}.hero-statement span{display:block}.hero-lead,.hero-meta{max-width:470px}.hero-art{position:relative;z-index:1;width:min(66vw,700px);margin-left:-220px}.hero-art img{aspect-ratio:auto;object-fit:contain}
.intro-band{border-block:1px solid var(--line);background:var(--shade)}.intro-grid{display:grid;grid-template-columns:.83fr 1fr;gap:9%;padding-block:90px}h2{margin:0;font-size:clamp(39px,4.7vw,62px);line-height:1.02;font-weight:900;letter-spacing:-.045em}.intro-band h2{max-width:480px}.intro-text{padding-top:33px}.intro-text p{margin:0 0 18px;color:var(--muted);font-size:16px;line-height:1.78}.intro-text p:last-child{margin-bottom:0}
.audience-section{padding-block:105px 0}.section-heading{max-width:780px}.audience-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:30px;margin-top:45px}.audience-grid>div{padding-top:19px;border-top:1px solid var(--red)}.audience-marker,.recipe-number,.topic-list span{color:var(--red);font-family:'Arial Narrow',Arial,sans-serif;font-size:22px;font-weight:800}.audience-grid h3{margin:22px 0 12px;font-size:18px;line-height:1.25}.audience-grid p,.recipe-list p{margin:0;color:var(--muted);font-size:14px;line-height:1.7}
.recipe-section{padding-block:112px 95px}.section-heading>p:last-child{margin:22px 0 0;color:var(--muted);font-size:16px;line-height:1.65}.recipe-list{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));column-gap:65px;margin:48px 0 0;padding:0;list-style:none;border-top:1px solid var(--line)}.recipe-list li{display:flex;gap:23px;padding:31px 0;border-bottom:1px solid var(--line)}.recipe-number{min-width:39px}.recipe-list h3{margin:2px 0 10px;font-size:18px}.method-callout{display:grid;grid-template-columns:180px 1fr;gap:33px;margin-top:43px;padding:30px 34px;border:1px solid var(--red)}.method-label{margin:3px 0 0;color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.method-callout h3{margin:0 0 10px;font-size:22px}.method-callout p:not(.method-label){margin:0;color:var(--muted);font-size:14px;line-height:1.72}.section-note{margin:16px 0 0;color:var(--muted);font-size:11px;line-height:1.6}.pages-photo{margin:75px 0 0}.pages-photo img{width:100%;max-height:580px;object-fit:cover;object-position:center 45%}.pages-photo figcaption{margin-top:12px;color:var(--muted);font-size:11px}
.contents-section{background:var(--shade);border-block:1px solid var(--line)}.contents-grid{display:grid;grid-template-columns:1fr 1fr;gap:9%;padding-block:94px}.contents-intro{margin:25px 0 0;color:var(--muted);font-size:15px;line-height:1.75}.topic-list{align-self:center;margin:0;padding:0;list-style:none;border-top:1px solid var(--line)}.topic-list li{display:flex;gap:21px;align-items:baseline;padding:19px 0;border-bottom:1px solid var(--line);font-size:15px;font-weight:700}.topic-list span{font-size:18px}
.questions-section{padding-block:100px}.questions-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:34px 70px;margin-top:45px}.questions-grid article{min-width:0;padding-top:19px;border-top:1px solid var(--red)}.questions-grid h3{margin:0 0 12px;font-size:18px;line-height:1.3}.questions-grid p{margin:0;color:var(--muted);font-size:14px;line-height:1.72}
.author-section{padding-block:95px}.author-copy{max-width:850px;margin-inline:auto;padding-top:26px;border-top:1px solid var(--red)}.author-copy p:not(.section-kicker){margin:22px 0 0;color:var(--muted);font-size:16px;line-height:1.75}.author-copy blockquote{margin:32px 0 27px;padding-left:19px;border-left:1px solid var(--red);font-size:19px;font-weight:700;line-height:1.5}.author-links{display:flex;flex-wrap:wrap;gap:14px 25px}.text-link{padding-bottom:4px;border-bottom:1px solid var(--red);color:var(--red);text-decoration:none;font-size:13px;font-weight:700}.text-link:hover,.text-link:focus-visible{color:var(--ink)}
.where-section{padding-block:92px 105px;background:var(--shade);border-top:1px solid var(--line)}.where-heading{max-width:none}.retail-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:17px;margin-top:43px}.retail-card{display:flex;flex-direction:column;min-height:190px;padding:26px;border:1px solid var(--line);background:#fff;text-decoration:none;transition:border-color .18s ease,transform .18s ease}.retail-card:hover,.retail-card:focus-visible{border-color:var(--red);transform:translateY(-3px)}.retail-type{color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}.retail-card strong{margin-top:23px;font-size:32px;line-height:1;letter-spacing:-.03em}.retail-more{display:flex;justify-content:space-between;gap:15px;margin-top:auto;font-size:12px;font-weight:700}.retail-more span{color:var(--red);font-size:18px;line-height:.8}.site-footer{border-top:1px solid var(--red)}.footer-inner{display:flex;justify-content:space-between;gap:20px;padding-block:28px}.footer-inner p{margin:0;color:var(--muted);font-size:11px;line-height:1.6}
@media(max-width:950px){.hero{gap:25px}h1{font-size:clamp(54px,7vw,74px)}}
@media(max-width:700px){.wrap{width:min(100% - 36px,1160px)}.header-inner{flex-wrap:wrap;gap:12px;padding-block:16px}.site-nav{width:100%;overflow-x:auto;gap:19px;padding-bottom:3px}.site-nav a{font-size:11px}.hero{display:flex;flex-direction:column;align-items:stretch;min-height:0;padding-block:58px 68px}h1{font-size:clamp(38px,11.5vw,78px)}h1 span{margin-left:20px}.hero-subtitle{font-size:20px}.hero-art{width:100%;max-width:520px;align-self:center;margin-top:13px}.intro-grid,.contents-grid{grid-template-columns:1fr;gap:22px;padding-block:70px}.intro-text{padding-top:0}.audience-section{padding-block:75px 0}.audience-grid{grid-template-columns:1fr;gap:24px;margin-top:33px}.audience-grid h3{margin-top:12px}.recipe-section{padding-block:75px}.recipe-list{grid-template-columns:1fr;margin-top:35px}.recipe-list li{padding-block:25px}.method-callout{grid-template-columns:1fr;gap:13px;padding:24px}.pages-photo{margin-top:50px}.questions-section{padding-block:70px}.questions-grid{grid-template-columns:1fr;gap:27px;margin-top:34px}.author-section{padding-block:70px}.where-section{padding-block:70px}.retail-grid{grid-template-columns:1fr;gap:12px;margin-top:34px}.retail-card{min-height:140px;padding:22px}.retail-card strong{margin-top:12px;font-size:28px}.footer-inner{flex-direction:column}}
@media(max-width:1150px){.hero{display:flex;flex-direction:column;align-items:stretch;min-height:0;padding-block:55px 35px}.hero-copy{max-width:none}.hero-statement{font-size:clamp(46px,6vw,64px)}.hero-art{width:min(100%,610px);max-width:none;margin:0 auto}}
@media(max-width:700px){.hero{padding-block:50px 35px}.hero-statement{font-size:clamp(31px,8.8vw,50px)}.hero-art{width:115%;max-width:520px;margin-top:18px;margin-left:-7.5%}}
@media(max-width:380px){.wordmark{font-size:14px}}
@media(max-width:700px){.intro-grid,.contents-grid{grid-template-columns:minmax(0,1fr)}.contents-grid>*{min-width:0}}
@media(prefers-reduced-motion:reduce){html{scroll-behavior:auto}.retail-card{transition:none}}

/* Практические страницы продолжают бело-красную графику обложки. */
.inline-link{color:var(--red);font-weight:700;text-decoration-thickness:1px;text-underline-offset:3px}
.practice-section{padding-block:94px 100px;background:var(--shade);border-block:1px solid var(--line)}
.practice-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px;margin-top:42px}
.practice-card{display:flex;flex-direction:column;gap:18px;min-height:255px;padding:30px;border:1px solid var(--line);background:#fff;text-decoration:none;transition:border-color .18s ease,transform .18s ease}
.practice-card:hover,.practice-card:focus-visible{border-color:var(--red);transform:translateY(-3px)}
.practice-card-number{color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.practice-card strong{max-width:440px;font-family:'Arial Narrow','Liberation Sans Narrow',Impact,Arial,sans-serif;font-size:clamp(26px,3vw,35px);font-weight:900;letter-spacing:-.035em;line-height:1.08;text-transform:uppercase}
.practice-card>span:nth-last-child(2){max-width:470px;color:var(--muted);font-size:14px;line-height:1.6}
.practice-card-more{display:flex;justify-content:space-between;align-items:center;gap:16px;margin-top:auto;padding-top:12px;border-top:1px solid var(--line);color:var(--red);font-size:12px;font-weight:800}
.practice-card-more span{font-size:18px}

.article-hero{padding-block:36px 65px}
.breadcrumbs{display:flex;flex-wrap:wrap;align-items:center;gap:9px;margin-bottom:70px;color:var(--muted);font-size:12px}
.breadcrumbs a{text-decoration:none}.breadcrumbs a:hover,.breadcrumbs a:focus-visible{color:var(--red);text-decoration:underline}
.breadcrumbs>span:not(:last-child){color:var(--red)}
.article-hero .section-kicker{margin-bottom:22px}
.article-hero h1{display:block;max-width:1070px;color:var(--ink);font-size:clamp(46px,6vw,82px);line-height:.98;letter-spacing:-.055em}
.article-hero h1 span{margin-left:0;color:var(--red)}
.article-lead{max-width:810px;margin:35px 0 0;color:var(--muted);font-size:clamp(19px,2vw,23px);line-height:1.5}
.article-byline{display:flex;flex-wrap:wrap;gap:10px;margin-top:30px;padding-top:19px;border-top:1px solid var(--red);font-size:12px;font-weight:700}
.article-band{border-block:1px solid var(--line);background:var(--shade)}
.article-band-inner{display:grid;grid-template-columns:180px minmax(0,1fr);gap:35px;padding-block:30px}
.article-band-label{margin:7px 0 0;color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.article-band-inner>p:last-child{max-width:760px;margin:0;font-family:'Arial Narrow','Liberation Sans Narrow',Impact,Arial,sans-serif;font-size:clamp(23px,3vw,35px);font-weight:800;line-height:1.2;text-transform:uppercase}
.article-body{padding-block:60px 100px}
.article-prose{max-width:770px;margin-inline:auto}
.article-prose>p,.article-prose li{color:#44413f;font-size:17px;line-height:1.78}
.article-prose>p{margin:0 0 21px}
.article-prose h2{margin:59px 0 20px;font-size:clamp(30px,3vw,39px);line-height:1.13}
.article-prose h3{margin:34px 0 14px;font-size:21px;line-height:1.3}
.article-prose ul,.article-prose ol{margin:0 0 26px;padding-left:24px}
.article-prose li{padding-left:5px;margin-bottom:9px}
.article-prose li::marker{color:var(--red);font-weight:800}
.article-note{margin:33px 0;padding:23px 28px;border-left:2px solid var(--red);background:var(--shade)}
.article-note strong{color:var(--red);font-size:12px;text-transform:uppercase;letter-spacing:.07em}
.article-note p{margin:11px 0 0;font-size:18px;font-weight:700;line-height:1.55}
.article-template{margin:30px 0;padding:26px 30px;border:1px solid var(--red)}
.article-template-label{margin:0 0 16px;color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.article-template p:last-child{margin:0;font-size:16px;line-height:1.88}
.article-template p:last-child strong{color:var(--ink)}
.article-checklist{margin-top:45px;padding:1px 29px 12px;background:var(--shade)}
.article-checklist h2{margin-top:27px;font-size:28px}
.article-checklist ul{margin-bottom:22px}
.example-comparison{display:grid;grid-template-columns:.65fr 1.35fr;gap:15px;margin:25px 0}
.example-comparison>div{padding:24px;border-top:2px solid var(--red);background:var(--shade)}
.example-comparison span{color:var(--red);font-size:11px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.example-comparison p{margin:13px 0 0;font-size:16px;line-height:1.68}
.article-next{display:grid;grid-template-columns:minmax(0,1fr) 260px;gap:10%;padding-block:55px 80px;border-top:1px solid var(--red)}
.article-next h2{max-width:590px}.article-next>div:first-child>p:not(.section-kicker){max-width:570px;margin:22px 0 25px;color:var(--muted);font-size:16px;line-height:1.7}
.article-next-link{display:inline-block;padding-bottom:5px;border-bottom:1px solid var(--red);color:var(--red);font-size:15px;font-weight:800;text-decoration:none}
.article-book img{width:100%;height:auto;aspect-ratio:1;object-fit:cover}
.article-book p{margin:14px 0;color:var(--muted);font-size:13px;line-height:1.6}
.article-book .text-link{display:inline-block}
@media(max-width:900px){.header-inner{flex-wrap:wrap;gap:12px;padding-block:16px}.site-nav{width:100%;overflow-x:auto;gap:19px;padding-bottom:3px}}
@media(max-width:700px){.practice-section{padding-block:70px}.practice-grid{grid-template-columns:1fr;gap:12px;margin-top:32px}.practice-card{min-height:220px;padding:24px}.article-hero{padding-block:24px 48px}.breadcrumbs{margin-bottom:50px}.article-hero h1{font-size:clamp(39px,10vw,65px)}.article-lead{margin-top:25px;font-size:19px}.article-band-inner{grid-template-columns:1fr;gap:10px;padding-block:26px}.article-band-label{margin:0}.article-body{padding-block:45px 70px}.article-prose>p,.article-prose li{font-size:16px}.article-prose h2{margin-top:45px}.article-note,.article-template{padding:20px}.example-comparison{grid-template-columns:1fr}.article-next{grid-template-columns:1fr;gap:45px;padding-block:45px 70px}.article-book{max-width:290px}}
@media(prefers-reduced-motion:reduce){.practice-card{transition:none}}